CUNA: Young members stash $15M during savings challenge

CUNA: Young members stash $15M during savings challenge

Young members deposited more than $15 million in their accounts during the Credit Union National Association’s National Credit Union Youth Month savings challenge in April.

According to CUNA, results were reported by 145 credit unions that participated in the challenge, which was sponsored by both CUNA and Fiserv. Credit unions nationwide reported opening a combined 5,485 new youth accounts during the month of April. They also reported more than 65,000 young members made deposits.

This year’s theme was “The Science of Saving.”

“Participation in the Youth Saving Challenge remains a lasting way to introduce youth members to good saving habits, and life-long growth in deposits,” said Michelle Kamke, CUNA’s youth month coordinator.

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